Expanding from India to the UAE: a guide for Indian founders and companies
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Expanding from India to the UAE: a guide for Indian founders and companies

Close flights, a large Indian community and the India-UAE CEPA make the UAE a natural first international market. How Indian founders set up and grow.

Eedlee team · · 5 min read

Close flights, a large Indian community and the India-UAE CEPA make the UAE a natural first international market. How Indian founders set up and grow.

Why founders from India choose the UAE

  • Short flights from many Indian cities
  • One of the largest Indian communities outside India
  • A base for the GCC, Africa and global customers

Trade links

The UAE-India Comprehensive Economic Partnership Agreement (CEPA) has been in force since 1 May 2022, reducing tariffs on a wide range of goods.

Setting up: the route most founders take

  • A free zone company is the usual first step for tech and services
  • A mainland licence suits retail, restaurants and consumer services
  • Plan banking and transfer pricing between the Indian and UAE entities with an adviser

Going to market in the UAE

  • Do not market only to the Indian community; define your ideal customer across nationalities
  • Google, Instagram and WhatsApp for consumers; LinkedIn for B2B
  • Arabic content for government and Arab buyers

How Eedlee helps

We help founders and companies from India test demand, position for UAE buyers and launch: a UAE-ready website and product in English and Arabic, search and AI visibility, and lead generation aimed at the customers who fit.

Rules, fees and processes change. Confirm the details with the relevant authority or a licensed adviser before you commit.

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